Gigya has created an opt-in platform that provides customer identity management to enable online marketers to better target their offerings. SAP wants to combine Gigya's consent-based data with its Hybris matching and enrichment capabilities to offer ...
Thursday, 28 September 2017
SAP Agrees To Acquire Gigya For Online Marketing Data
Gigya has created an opt-in platform that provides customer identity management to enable online marketers to better target their offerings. SAP wants to combine Gigya's consent-based data with its Hybris matching and enrichment capabilities to offer ...
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